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ENTERPRISE PURCHASING STRATEGIES

 
09.10.2020 10:09
Автор: Alicja Choma, Uniwersytet Ekonomiczny we Wrocławiu, Wrocław, Polska; Emilia Sielicka, Uniwersytet Ekonomiczny we Wrocławiu, Wrocław, Polska; Damian Kowalczyk, Uniwersytet Ekonomiczny we Wrocławiu, Wrocław, Polska
[Секція 1. Економіка та підприємництво;]

Company management, for its management levels, can be divided into three levels: management: operational, tactical, and strategic. According to the classic definition of A. Chandler, strategic management means setting long-term goals, development directions, and methods of operation of an organization.

In the context of the allocation of its resources to ensure the survival and further development of this enterprise, taking into account the influence of external factors on the process of their. Strategic enterprise management covers such issues as setting management policies, identifying the enterprise's mission, vision, and strategic goals, planning, analyzing, and evaluating the development strategy of critical aspects of its operations, or approving the resources needed to implement them. One among the critical aspects for the organization, which are the subject of its direct interest, are precisely business purchases, often referred to as supply purchases, or on a larger scale - corporate purchases. Initially, these purchases were primarily associated with the acquisition of necessary goods or services to the enterprise's functioning. However, over the last several years, the role of business purchases has started to evolve extremely dynamically due to their unquestionable impact on the company's competitive position and the impact of costs generated by transactions in the supply chain on the company's financial result. According to K. Lysons, purchasing supplies can be defined as the process of acquiring equipment, materials, components, parts, devices, or services by purchasing, leasing, or other legal acquisition (e.g., leasing) in order to use them for production, use or resale. [Lysons, 2004]. In turn, A. J. van Weele and Kibbelingen define them as the management of external resources of the company in such a way that the supply of products, services, skills, and knowledge resources, to the functioning of the organization and the management of its core activities and supporters, was provided under the best possible conditions [Kibbelingen and van Weele, 2010]. Shopping efficiently and looking for good is one from the elements of creating a competitive advantage of the enterprise. Purchases and supplies ensure the appropriate quality of manufactured goods of an economic organization and constitute a large part of the enterprise's total costs. These costs largely shape the company's revenues. Therefore, effective purchasing should attract the attention of managers in the organization. To make effective sourcing in the company, it is necessary to organize a purchasing strategy, which became an impulse to raise issues related to an effective purchasing strategy. The business purchasing management strategy can be defined as a purchasing strategy, a component of a comprehensive enterprise management plan at the strategic level. To better define the concept of a purchasing strategy, it is worth mentioning an explanation of the word strategy itself. H. Mintzberg explains strategy as a mode of action, a bundle of actions to outsmart the competition [Mintzberg 2003]. According to J. Supernat, it is a plan prepared in the form of goals, methods, techniques, and means [Supernat 1998]. In turn by R. Gierszewska, the strategy is defined as a general plan or program that defines a given enterprise [Gierszewska 2017]. 

In summary, by developing the above definitions to the concept of purchasing strategy, we can define it as a concept of action containing a set of long-term goals, resources, and measures related to the company's purchasing policy, as well as a plan for their implementation, adapted to the current, changing conditions of its environment [Penc 1997].

Bibliography:

1. Gierszewska, G., Romanowska, M., 2017, Analiza Strategiczna Przedsiębiorstwa, PWE, Warszawa

2. Kibbelingen, M., van Weele, A.J., 2010, Waarde creeren in de keten, Technische Universiteit Eindhoven, Eindhoven

3. Lysons, K., 2004, Zakupy zaopatrzeniowe, PWE, Warszawa

4. Mintzberg, H., 2003, The strategy process: concepts, contexts, cases, JB Quinn

5. Supernat, J., 1998, Zarządzanie strategiczne. Pojęcia i koncepcje, Kolonia Limited, Wrocław

6. Penc, J., 1997, Leksykon biznesu, Agencja Wydaw. "Placet", Warszawa



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